Each year we wait for this report and pour over the recommendations - it’s the best there is. In the report experts have come up with a list of factors that contribute to your local search rankings that will help you get much better exposure online and attract more potential customers and clients.
In a platform where literally millions of volumes of information is generated and produced, it’s easy for small businesses to get lost in the maze we call the World Wide Web. And while there is great potential for catching the attention of prospective clients and customers on the internet, it’s just as easy to become buried in the many obscurities.
Your goal, of course, is to avoid that. Experts have compiled a list of factors that will help you and your business become much more visible in local search rankings, so you can get better exposure and attract more potential customers and clients.
www.davidmihm.com, a website about all things SEO, has published their annual Local Search Ranking Factors survey in which prominent bloggers, internet marketers, and other big names in the industry identify the most important factors in improving your local search rankings. The survey contains items, ranked from 1 to 58 in terms of importance, with an additional 11 stressing what mistakes you can avoid.
4 Key Takeaways
- Get your Google and Yahoo local business listings up and keep them up to date.
- Keep your website and directory listings addresses in sync. One address and phone number everywhere.
- Enhance your local listing with customer reviews, photos, videos and the right keywords.
- Get inbound links. Each one is a vote for your site. Find your local directories and add your listing. More is better.
Each point contains short explanations and opinions of the different experts who participated in the survey. First on the list is “General Importance of Claiming Place Page / Local Listing”, followed by “Business Address in City of Search,” and “Associating Place Page with Proper Categories”.
If you want to know more about how these factors can improve your online marketing strategy drop me an email.
See the complete report at: http://www.davidmihm.com/local-search-ranking-factors.shtml
We’ve also compiled a list of Business Listing Resources on the Pronto Marketing Support Forum to help you get going on building those inbound links.
No Responses to “SEO - The Definitive Guide to Getting Local Search Results”