Blog

August 16th, 2011

 

Here are some quick answers to frequent questions we’ve received.

Q: Are you ready to sign up new non-IT or MSP clients?
A: Yes! We are already doing this today.

Q: I have a client I to refer – what do I do?
A: Send them to this page to sign up.

Q: Can someone call my client?
A: Yes. Our US-based Account Manager Libby can give them a call. They can reach Libby at (800) 270-3440 or libby@prontomarketing.com.

Q: If I refer one of my MSP peers – does that also earn a referral?
A: Yes.

Q: Where do I send people to for more information?
A: Right here.

Q: Can you give me sales collateral or make a landing page on my website?
A: Yes. We’ll have this ready soon – stay tuned!

Q: How is the referral fee paid?
A: Credit to your account for any Pronto service or payment sent direct to you. Your choice!

Q: How does Pronto know the referral came from me?
A: In the signup form there is a required field for this information. In addition, just lets us know and we’ll track this.

Q: Will this change your focus on MSPs and IT service providers?
A: No
If you have any questions please reply to this mail and we’ll respond quickly.

Thanks,
Derek

 

July 21st, 2011

 

Pronto for Everybody! – and your opportunity for a year of free service.

A big shout-out to everyone who participated in the Pronto Expanded Client Offering Survey, about 75 of you, for taking the time to provide valuable feedback. 93% of you said you were Probable or Very Probable to refer your existing clients to Pronto, thank you for that vote of confidence! We’ll make sure as we roll this out we work extra hard to continue to earn your trust.

If you didn’t have time to participate in the Pronto Expanded Client Offering Survey yet we’d sure welcome your thoughts.

There are a number of you who are interested in deeper relationships or partnerships; I’ll be following up with each of you in the coming weeks to understand more what you had in mind. For the initial phase we’re going to keep it simple with a straightforward referral fee.

Let’s Get Going – Our Ramp up for August 1 Launch.

We are going to officially launch “Pronto Everywhere” on August 1st. The team has been hard at work getting things ready; new sign-up forms, editorial process and other elements to make this launch super successful. The past six months we’ve made huge investments in our infrastructure, business systems and people to be ready for this.

As part of the preparations we are excited to announce that August 1 Jenny Reese, our lead freelance copywriter the past two years will relocate to Bangkok to work full time in our offices. She will be leading an expanded on-site editorial team to enable us to ramp-up for these new clients.

Also building up the team in July Jerome Le Louer joined us as Director of Operations and CFO. Jerome moved from France to Thailand about seven years ago. He speaks and reads Thai fluently, trains with the Thai national judo team along with being a highly experienced CFO. Amazing business leader and person! Also happy to share the news that Eric Hanau joined the Account Management team, moving over from his online merchandising position with Petco.com in San Diego. More to come!

We’ve built a world-class team, we can scale the business and are ready for this next phase in our growth.

Here is it – Pricing & Offer Details.

We’ll offer the same amazing full-service, turnkey, pay-as-you-go solution as you have today with the exception of blog posts and newsletters which will not be included. Our launch price will be $299 setup and $199 per month. Introducing the setup fee makes it possible for us to spend time up-front to understand the client’s business, develop the website architecture and write effective web copy. Newsletter will be a $50 option, without the blog content. If we decide to focus on a vertical such as IT service then we’ll have the same structure; website, SEO, blog and newsletter for $249. This is our keep it super-simple approach. Full details will be on the website August 1.

We won’t have vertical specific applications so we won’t be right for every small business. We won’t have features such as reservation systems for hotels, ecommerce or shopping carts or other very vertical specific requirements. If you’re not sure, send the referral our way and we’ll quickly review their requirements to determine if it’s something we could support or not.

Referral Fees – Earn a free year of Pronto service!!!

Here comes the good part! As a 90 day kick-off we’re going to offer $200 for each referral, paid when the client’s website goes live.

This could be an existing client of yours, another IT service provider or any business you send our way. As an extra kick-off bonus if you get to 10 referral sign-ups within the 90 days we’ll make that $300 per site for all 10 referrals, assuming they go live. In other words a free year of your Pronto service!  We do expect this referral structure will change over time based on our experience but this gives us a good starting off point. And gives you a fabulous opportunity to turn your professional network into money!

Let me know how we can help.

Help me, help you. As we build this program if there is anything we can do to help you tell the story and get the referrals we’re all ears. If you have any questions, be sure to let me know.

As always thanks for your support!
Derek

 

May 5th, 2011

 

SUMMARY: From à la carte to smorgasbord, Ulistic and Pronto Marketing form a strong partnership to serve Managed Service Providers a unique but comprehensive marketing experience.

Ulistic and Pronto Marketing Join Forces and Create Unique Partnership for MSPs

Two companies each were founded with the same basic principles of helping Managed Service Providers (MSPs) get their marketing and business development back on track with execution that could be alluded to as close to perfection. Ulistic Inc. and Pronto Marketing now break the mold and form a unique partnership that will closer align to the needs and requirements of MSPs everywhere.

Pronto Marketing was founded by Derek Brown, who brings over twenty years of technology sales and marketing experience ranging from start-ups to Fortune 500 companies in software, distribution, and services. Derek is very aware of the time and resource issues that Windows Small to Medium-sized Businesses (SMBs) around the world have in keeping their online marketing up to date. Because of his direct experience with Windows SBS partners, Derek is acutely aware of the time and resource challenges they have in keeping their online marketing up to date and professional. That is why he developed comprehensive online marketing solution that takes a user from website design to newsletter marketing in a user-friendly and cost effective manner.

Stuart Crawford, CMO at Ulistic Inc., also offers a complete, one-stop marketing shop for MSPs. Acting as consultant, Mr. Crawford encourages managed service providers to work with him in establishing a complete marketing strategy and then teaches and mentors them on how to take that strategy from planning and implementation on through to watertight execution. The team at Ulistic does not leave the MSP until they are adept at leveraging social media, search engine optimization and online marketing to their best advantage in the new online digital world. What could possibly be better than that?

Enter in this new partnership with Ulistic and Pronto Marketing. Pronto Marketing is an excellent resource for the implementation of simple but effective MSP Web marketing solutions “Within the context of our service and cost structure, we’re delivering a lot of value and overall good results, but almost every client could be doing better in SERPs, traffic and leads,” said Mr. Brown at our interview. “Now we need a premium SEO program to carry our offerings to the next level, and believe that Ulistic is just the company to do so.”

As a partner with Pronto Marketing, Ulistic will take the initial steps completed by Pronto Marketing and add in enhanced search engine optimization services, social media consulting services and MSP marketing offerings that Pronto Marketing does not currently have built into their online solutions. Mr. Crawford explains that “our IT marketing team at Ulistic will be able to take the MSPs from a high school level of marketing and provide them with a unique, specialized boutique marketing experience.”

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About Pronto Marketing: Pronto Marketing provides outsourced marketing services to IT service providers. From website design and maintenance, content development, newsletter production, SEO, PR and campaign management Pronto provides affordable turn-key marketing solutions. Pronto is 100% focused on the IT services channel and partners in order to bring services that are truly tailored to their needs and fit within their budget. For more information, please visit http://www.prontomarketing.com or call (206) 651-4371 or email info@prontomarketing.com.

About Ulistic: Ulistic focuses on serving the Managed Services community. Our team at Ulistic is here to help you with all your MSP Marketing and Business Development. We teach and help you grow your business and build an army of raving fans who want to do business with you and talk about you…ALL THE TIME. If you would like to speak with Stuart about your business marketing, vendor management and business development, give him a call at (403) 260-9021 or email scrawford@ulistic.com.