[Video] SEO 101: What are backlinks?

Backlinks, also known as inbound links, from reliable, relevant sites are extremely important for your site's keyword rankings. Sites with more backlinks rank higher on search engine results page. Check out this quick video for a deep-dive look at what a backlink is, anchor text, why you need backlinks and what to consider when growing backlinks to your site.

[Video] On-The-Page SEO

Want to know more about the onsite optimization tactics that we implement on your site? In this short 6 minutes video, we briefly explain the initial SEO setup included in your website package and strategies to help you improve your keyword rankings and grow your website traffic.

What is Local SEO?

Many small business owners feel overwhelmed by SEO. It’s such a huge and daunting subject that business owners think they don't have time to learn enough to effectively impact their search performance.

However, most small businesses only need to focus on a smaller subset of the search industry - Local SEO. Although complicated in its own ways, the learning curve for Local SEO is much shorter and it can still have a big impact on search performance for small businesses.

Video: Why links are important for SEO success

Link building is hard. The days of article spinning, comment spamming and automated tools that quickly drop thousands of links for you are over. With the crackdown on webspam that Google has made over the last few years, link building today is about hard work, developing content assets that are worthy of links, thinking creatively and building real relationships.

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Video: On-Page SEO Tips and Strategies

A few weeks ago, we covered some of the basic aspects of Search Engine Optimization. In this video, we'll get into the details of on-page SEO including page features that search engines use as ranking factors and strategies that you should employ to give you webpages their best chance of appearing in search results.

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Video: The 4 basic components of SEO

SEO is a huge and complicated subject. You can dedicate years of your life to studying it and still not be able to fully grasp everything. In this video, we'll briefly go over some of the major aspects of SEO to give you a rough idea of the type of work that goes into optimizing a website.