How to Create Location Pages to Boost Local SEO and Drive Qualified Traffic

Does your company have a brick-and-mortar location? Are local customers your business's bread and butter?

If so, local SEO is an essential strategy for ensuring people can find your business quickly and easily. It generates leads, boosts your reputation in the community, and increases the chances that someone sees your website after searching “[your industry/product/service] near me.

Top 34 Local SEO Tips to Increase Your Website Traffic (2021)

How do you get information about the nearest open pharmacy at 11:30 PM on a Saturday night? If you are like most people in 2021, you are going to pull the phone out of your pocket and start Googling something like “pharmacy near me” or “pharmacy in city name”. You’ll then be presented with a list of pharmacies in the proximity of where you performed your search.

Infographic: The Keys To Ranking in Local Search Using Google My Business

Following these 6 steps will help your business get found on Google Maps.

Step 1: Set Up Your Profile
Set up and maintain your Google My Business (GMB) account. Publish GMB posts whenever possible.
Step 2: Maintain Your NAP (Name, Address, Phone) Info
Maintain a consistent and accurate name, address, and phone number across all local citations (a citation refers to any mention of your company online).
Step 3: Create Citations of Your NAP on Other Sites
Set up new citations and make sure each profile has a link back to your website whenever possible (e.g., local directory, social media, blog page, etc.

Infographic: The 5 Phases of an SEO Campaign

Matteo Trovato, the Head of Search & Advertising at Pronto, put together an infographic to walk you through the 5 Phases of a complete SEO campaign.

There’s no shortcut nor easy button when it comes to SEO. There’s a science and numbers behind getting qualified search traffic to your website.

The Best SEO Tools in 2020

With one simple click, Google's search engine can generate thousands of results.

Since 51% of website traffic is from organic searches, it’s essential to seek out every opportunity to advance in search engine results pages (SERPs) for your target search terms.