Are you facing any of these marketing challenges?

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I need to do more to grow my business but I don’t know where to start.

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I’m struggling to differentiate my brand and penetrate my market.

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The economy is uncertain and I need guidance and direction.

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I can’t rely on consultants because they are expensive or unreliable.

You need a marketing strategy and plan

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If you don’t have a repeatable method for capturing quality leads and converting them to customers, you're fighting an uphill battle and leaving a lot of money on the table. With our Marketing Blueprint, you’ll have a well-defined methodology for attracting your ideal buyers and turning them into paying customers.

With the Pronto GMD Blueprint process, we’re able to expand our messaging to target the specific industries that align with our long-term goals. We see now that we’d never taken our marketing very seriously.

 

Jason Buckley

Jasco Technology

We feel that our messaging is very targeted now. The branding process helped us really define our target market and make our messaging very specific.

 

Jamie Lustfield

A Couple of Gurus

Before getting the Marketing Blueprint I was overwhelmed by potential paths of action. I felt frustrated and a little helpless. The insights I received allowed me to clarify my thinking and provided a clear direction. I can’t speak highly enough of this process. Thanks!

 

Richard Tubb

www.tubblog.co.uk

The Process

1

DISCOVERY

Learning about your business and how you’re different

Your business is unique, but do your prospects know that? Are you able to clearly demonstrate how you provide more value than your competition? In a crowded marketplace, clear messaging is key. When you sign up for a Blueprint, we’ll start with a discovery session so we can learn about the things that make your business great.

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2

TARGETING

Defining your ideal customers and clarifying your message

Your Growth Manager will work with you to define your ideal customers and develop messaging that speaks directly to them. We’ll map out the full journey they go through - from their first interaction to their buying decision - so you’ll have everything in place to ensure they make the right decision and choose you.

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3

ANALYSIS

Reviewing your SEO data and identifying content opportunities

For your ideal buyers to find you online, you need to show up high in their search results. The best way to do that is to create valuable content that your ideal customers and search engines will both love. Your Growth Manager will research keyword volume and competition to identify the content you need to get qualified search traffic.

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4

GROWTH PLAN

Delivering a growth-driven website plan and campaign strategy

Your Growth Manager will use all the knowledge they’ve gathered to create your tailored marketing plan. They’ll recommend pages and content to include on your website, and provide a 90-day campaign plan so you can allocate your marketing budget effectively. You’ll have the opportunity to hire your Growth Manager or you can take the plan and implement it on your own — it’s completely up to you.

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What's Included

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Buyer Personas

Buyer Personas

Using your current customer data, we’ll create profiles of your ideal prospects so you know who they are, who they are not, and who to specifically target.

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Brand Messaging

Brand Messaging

We'll work together with you to clarify your brand voice and make your copy more appealing to your ideal prospects.

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Sales Letter

Sales Letter

We'll write targeted pitches using the Ray Edwards copywriting framework that you can use for your website, email campaigns, and other marketing materials.

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SEO Strategy

SEO Strategy

We’ll create a report that reveals gaps and opportunities in your SEO strategy, and helps you publish content your customers are really searching for.

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Website Plan

Website Plan

We’ll create a redesign guide for your website that addresses the gaps and opportunities revealed in the SEO Analysis. (includes site build price estimate)

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Content Plan

Content Plan

We'll plan the next 90 days of your marketing – including your site redesign, lead magnets, blog posts, and email campaigns – for you to use as you wish.

How much does it cost?

The Marketing Blueprint costs $3,000 for the six-week
program
with deliverables outlined above.

This Blueprint is designed to meet the growth objectives of any business. It allows us to get to know
each other while tackling your most pressing needs and working toward your most aggressive goals.

Most clients find the Marketing Blueprint to be the start of a successful partnership with their Growth
Manager, but we understand that every business has different needs. Within the first 14 days, you are free
to cancel and receive a full refund.

Schedule a Call

In light of the COVID-19 crisis, we understand many businesses need a strategy now more than ever.

If your business is facing financial hardship, send us a message. Based on your situation, we may be able to adjust our rates to meet your budget.

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Your Growth Manager is with
you for the full six weeks

If you’ve worked with consultants or peer groups to develop your marketing strategy, you’ve likely realized that all the weight is still on your shoulders. It’s up to you to do all the work. But with our Marketing Blueprint process, you’ll have a Growth Manager that works with you. Together, you’ll develop a plan that gets results. And if you enjoy working with them, you’ll have the opportunity to hire them to execute the plan with you.

Schedule a Call
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Frequently asked questions

No, our Growth Managers typically spot low hanging fruit at the outset, and you can start making those improvements right away. However, the real value of the Marketing Blueprint is that we go much deeper and identify ways to make drastic improvements, which often takes a few weeks or months. We use the first week or two to learn about your company and research your industry, before proposing specific solutions. But there is nothing to prevent taking immediate action.

Skepticism is reasonable: You've probably been exposed to some sort of "blueprint" or "roadmap" before. Maybe it wasn't all you were expecting. Maybe it was an automated SEO report or a generic list of recommendations that didn't provide specifics, or any real value.

The Pronto Marketing Blueprint isn't just a proposal. Rather than "pitching" you services, the goal of this Blueprint is to demonstrate exactly which marketing actions will help your business, and how. Your Growth Manager will be working with you and providing deliverables that you'll benefit from, even if you don't choose to hire us for Ongoing Growth Management.

Most importantly, this isn't generic. While we adhere to inbound marketing best practices, the advice we provide in the Blueprint is always unique because it’s been created by researching your unique business.

Absolutely not. The Marketing Blueprint is a standalone program that lasts 6 weeks. You can even cancel within the first 14 days and get a full refund. If you do decide to hire us for Ongoing Growth Management, we won't lock you into a long-term contract and in fact work towards building your marketing self-sufficiency. We want to earn your business.
The $3,000 fee is due upon signing up for the Marketing Blueprint. However, if you aren’t satisfied for any reason, you can request a full refund within the first 14 days.
Of course! We'd be happy to answer your questions. You can drop us a message or schedule a call here.

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