Online marketing has a number of steps that need to succeed before it can be considered successful. For example, it is not enough for a business's website to be able to bring in visitors because it needs to be able to convince said individuals to become paying customers as well.

Have you ever wondered where your phone leads are coming from? Good news! With our Call Tracker service you can not only track how many calls originate on your website, but also how those people discovered your site. Today, I want to cover some of the features of Pronto Call Tracker and talk about how it can benefit your business.

To build an online store you need to use the right platform, but which platform is right for you?

There are many options, all of which offer different approaches to building your store.

If you are an eCommerce novice, it isn’t easy to go through all the technical jargon to find the right platform -- So we have done it for you.

Email is one of the most effective marketing tactics at your disposal. In terms of ROI, it outpaces almost any other tactic, generating $38 for every $1 spent. It’s no surprise then that the content marketing institute reported that 93% of B2B marketers use email to distribute content and engage with prospects and customers.

You know that your customers and prospects are on social media, but you’re not so sure how to translate this into increased sales for your business. Maybe you’ve tried running some ads yourself on Facebook and failed, or you don’t even know where to start with Using Social Media for Sales.

You’ve made it! You’ve finally grown your business enough to the point where you have both sales reps and one or a few people coordinating your marketing efforts. In the beginning, it was only you, wearing all the hats, which was crazy but you also had visibility into everything.

The sales game has changed. Nowadays, sales’ role is more than just to “close the deal” as fast as possible. It’s about nurturing and understanding what your prospects want and need in order to build a good relationship, provide value, and ultimately ensure a good fit over the long-run.

Few businesses give email marketing and newsletters campaigns the attention they deserve. They underestimate its importance as a marketing channel and the influence it can have on your customers.

Unfortunately, many of these businesses focus their marketing efforts on social media platforms instead of email campaigns.

If you’ve neglected email marketing at your business because you believe 99% percent of your newsletters will just end up in the spam folder, you’re throwing away countless conversions every month.

Newsletter campaigns are direct messages to readers that you know are already interested in your business.

You might think that the boom in social media, mobile apps, dynamic websites, and remarketing ads has rendered email newsletters obsolete. And yet, they continue to thrive.

Some experts believe that email newsletters -- a "finite and easily recognizable commodity" delivered via the world’s most popular communication platform -- help us make sense of the confusing barrage of information coming from an increasing variety of unfamiliar channels.

Let’s get one thing straight: The goal of this post is not to drag you kicking and screaming to our Contact Us page. That’s a whole other wing of our marketing operation, and we try to keep them off this blog as much as we can.

Instead of leaving you with a quippy “Get Started Today!” call to action, we want nothing more than to provide some food for thought.

In this guide, you will find everything you need to help you capture new email leads and maximize the content you send. This can create new streams of revenue as potential customers want to check out your landing pages and shop with you.

Your Email List and What it Means
73% of consumers show interest in a brand because they like the features or identify with the brand.