SMB Website Reseller Success Story: Interview with 360IT Partners

Ever since we started working with MSPs, happy clients have asked us if they could resell our website service to their own clients.

We’ve now been running a reseller program for quite some years now. We’ve tried different compensation models, but generally we’ve always tried to make it as simple as possible to become a reseller and start getting commissions right away.

Web copywriting and content creation tips you can master today

No matter what you’re selling, you need words to seal the deal. For some business owners, that means proclamations of “I know words, I have the best words!” without any clear calls to action or paths to purchase.

But after having created thousands of websites for SMBs, we can assert quite confidently that it takes much more than that to craft web content that converts.

What every business owner who blogs must do to succeed

There’s really no debate about whether the benefits of blogging outweigh the investment. Blogging attracts more visitors to your site, results in more leads, and boosts your other marketing efforts. Once you’ve come to terms with the necessity of a blog, you can ask yourself what strategy you want to take with your content creation, one of which is posts written by you -- the CEO.

Content creation is more work than most people realize, so it may not be for every business owner.

eCards: an inventive and noninvasive marketing tool

Let's face it -- in today's economy, direct mailers are not well-regarded by consumers, and sales calls are no better. Even when customers are loyal to your business and associate your brand with positive experiences, if they’re frequently inundated with marketing mailers and phone calls, they’ll probably end up blocking or unsubscribing from your service.

How eCards for Business Can Be an Effective Marketing Tool

As a business owner, you may find yourself wondering which marketing tactics are going to be best for your business. There are many to choose from and the selection process can be frustrating and arduous. However, there are some marketing techniques that are effective at reaching your sales prospects, business partners, and vendors, regardless of the type of business you run.