Significant Changes to Our Customer Portal: Retiring Web Metrics and Suggesting Alternatives

customer portal graphic
Starting in July 2023, we’ll be launching a new customer portal for all of our clients. This new portal comes with lots of updated features, but as part of this transition, we’ve decided to retire the website metrics feature currently available on the legacy dashboard. The legacy dashboard will continue to be available until the end of 2023 and you’ll be able to access all the metrics for your website via the dashboard until then. Please continue reading for more information about what’s changing and alternative solutions for accessing website metrics after the legacy dashboard has been fully retired.

Understanding the Changes 

The elements being phased out at the end of 2023 include:
  • Traffic Overview
  • SEO Metrics
  • Form Submissions
Importantly, clients enrolled in our SEO or advertising services need not worry about these changes. We will be automatically creating a new dashboard for you at no additional cost via Agency Analytics. For those interested in learning more about these services, please complete this survey and we’ll follow up with more information.

Alternatives for Web Traffic Tracking

The removal of the website metric features should not cause any disruption in your ability to track your website’s performance. We recommend the following tools as alternatives:

Traffic Overview

Google Analytics and Google Search Console (Free) 

Google Analytics is already installed on all the websites we manage, and we have verified your site in Google Search Console. These free tools provide the same data as the Traffic Overview report. In case of any issues in accessing these tools, please reach out to us by email, and we will assist you promptly.

Google Site Kit (Free)

For an easier way to view your traffic data at a glance, we suggest Google Site Kit. This connects to your Google Search Console and Google Analytics and displays data within the WordPress backend. If you want us to install the Google Site Kit plugin on your website, please fill out this survey.

Keyword Tracking

Google Search Console (Free)

This tool provides detailed information on your site’s performance in Google’s search results, including keyword rankings and click-through rates. If you need access to your Google Search Console account, please email us.

Agency Analytics ($99/year)

This comprehensive reporting tool integrates your ranking and traffic data in one single report. For clients not enrolled in our SEO or advertising services who wish to have their dashboard, we offer configuration and maintenance at just $50/year. If you are interested, please fill out this survey.

Form Submissions

Gravity Forms (Free)

If your website was built by us, your form submission data is already being collected and stored in the WordPress backend via Gravity Forms. Should you need assistance accessing this data, please send us an email. Additionally, we can install the Gravity Forms Google Analytics Add-On on your site for enhanced visual data about your form submissions. Kindly fill out this survey if you wish to make use of this service. We are committed to ensuring a smooth transition through these changes, and we appreciate your understanding and cooperation. We believe these alternatives will enhance your experience with us and are excited about our continued partnership.


How much do you rely on data from the Pronto Insights reports?(Required)
Which alternative tools would you like assistance with?(Required)


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