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The Pronto Blog

Brand Building

Brand Building

What’s your story? Three ways to tell a tale in your web presence

Are you all sitting comfortably? Okay, then I’ll begin. Once upon a time, when the internet was new and bright – lived Arthur, a poor but honest IT repairman, who’d spent his savings following

By Tim Kelsey
•
September 11, 2014

Brand Building

5 Steps: Building a Marketing Strategy Through Competitive Analysis

When running a business, you can spend so much time dealing with the day-to-day problems, managing staff, liaising with clients and sorting out payroll that you may never give a second thought to your

By Tim Kelsey
•
March 10, 2014

Brand Building

Why do business portraits have to be so boring?

The vast majority of Pronto clients are small businesses, serving a local market. And in most cases the founder & owner of the business is the face of the business. Since this is the

By Tim Kelsey
•
August 22, 2013

Brand Building

Interview with small business expert Melinda F. Emerson

Who is SmallBizLady? Melinda F. Emerson, known to many as SmallBizLady is America’s #1 small business expert. As CEO of Quintessence Multimedia, Melinda educates entrepreneurs and Fortune 500 companies on subjects including small business start-up,

By Tim Kelsey
•
July 31, 2013

Brand Building

Back to branding, or: the recent SEO trends we should all be happy about

Google has been the online trend setter for the last decade. Years ago, their algorithm defined SEO as being based on keywords and incoming links. However, updates to the algorithm like Panda and Penguin

By Tim Kelsey
•
June 11, 2013

Brand Building

Customer service – remembering the basics

For almost any business, customer service is something that has to be perfect; indeed many go so far as to implement advanced solutions all in the name of differentiation. Sometimes, however, it’s really just

By Tim Kelsey
•
April 23, 2013

Brand Building, SEO

Build Brand Authority With Real Company Shit (RCS)

Google loves brands. Eric Schmidt once said, “Brands are the solution, not the problem…” This fundamental belief isn’t going to change anytime soon. Why do brands dominate Google? Because people love brands; brands are

By Tim Kelsey
•
January 14, 2013

Brand Building

So you think you’re ready for your first webinar? Follow these five stellar tips!

I like to say that, “Everyone who hasn’t been a part of a webinar is a webinar virgin.” Unfortunately, I found out the rather painful way that I was not the exception to this

By Tim Kelsey
•
October 12, 2012

Marketing Your Niche MSP: Attracting Compliance & Regulated Clients

Brand Building

What’s your story? Three ways to tell a tale in your web presence

5 Steps: Building a Marketing Strategy Through Competitive Analysis

Why do business portraits have to be so boring?

Interview with small business expert Melinda F. Emerson

Back to branding, or: the recent SEO trends we should all be happy about

Customer service – remembering the basics

Build Brand Authority With Real Company Shit (RCS)

So you think you’re ready for your first webinar? Follow these five stellar tips!

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